#PRQuote: Ultimately, Be Prepared!

It is such an opportunity to be coming your way again today. I will want us to think about being prepared. I will be opening the discussion with the quote of Michael Leavitt was the 20th Secretary of the U.S. Department of Health and Human Services under President George W. Bush. He said, “Everything we do before a pandemic will seem alarmist. Everything we do after will seem inadequate”. Interestingly, this was prior to the outbreak of the Coronavirus Pandemic.

However, we can use the word “Pandemic” interchangeably with the challenges we face in our daily roles. At the point of preparation, we brainstorm to a fault wherein we exhaust all ideas and it seems we have not given serious thoughts to the impending challenge.

Afterwards, if our fears become a reality, like it is currently. At the point of feedback, we seem to believe that we have not given our very best to fight the scourge and maybe this led to a “second wave.”

So, what “Pandemic” are you fighting today, individually or as an organization. Like the maxim of the Boys Scouts, “Be Prepared” and give it your best shot through your communications strategy and tactics.

Have a “pandemic” free week.

Olutayo IRANTIOLA writes #PRQuotes weekly.

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